In hair care, Kao launched
Rerise, which is billed as a next-generation brand for gray hair care, and its performance was strong but sales of shampoos and conditioners decreased due to a delayed response to the growing premium market and the impact of the shrinking mass market.
"Being a 19-year-old and seeing Merthyr Tydfil go bust and
rerise as Merthyr Town, I certainly wouldn't want to see Merthyr Town go bust in my lifetime.
By contrast, Nigeria is forecast to
rerise from 7% in 2014 to 7.3% in 2015
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